Disrupting Peace
Client: World Peace Foundation
The Show: Disrupting Peace explores why peace hasn’t worked, and how it still could. In each episode, Bridget Conley, research director at the World Peace Foundation, speaks with a researcher specializing in one obstacle to peace, and an activist who’s changing systems from the ground up. Together they explore what worked, what didn’t, and why we shouldn’t give up.
Listen to the show trailer!
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The Opportunity
The World Peace Foundation, established 1910, was looking to expand their audience, diversify how they got their ideas out, and create a more compelling and relatable show than other podcasts in the peace and conflict space.
They had a few ideas, but needed help evaluating these ideas, and moving from concept to production.
The Process
I guided the WPF through a strategic creative development process. We identified the organization’s unique goals, strengths, and brand - and assessed competitive podcasts - in order to create a blueprint for the show. Our outcome was Disrupting Peace: a show about why “peace” hasn’t worked, and how it still could.
Throughout production, I worked closely WPF Director of Research, and host of Disrupting Peace, Bridget Conley, providing project management, as well as creative and strategic guidance from idea through launch.
Services
Creative development
Strategic consulting
Project management
Audio editing
Writing for the ear
Voiceover coaching
Partnerships
Podcast growth
Sourcing team:
Audience development expert, graphic designer, technical director, and sound engineer
The Impact: Increased Visibility
Exceeded Listener Goals
Surpassed listener goal by over 20k downloads by the end of Season 2
Reached New Audiences
Host Bridget Conley was invited to guest on podcasts including Making Peace Visible and The Fletcher Forum Podcast, to guest curate the Sounds Like Impact newsletter, and to do episode swaps with Making Peace Visible and Feet in 2 Worlds, bringing our show directly to their audiences.
Press & Publicity Opportunities
“Your Voice, Amplified: Why Podcasting Might Be Your Nonprofit’s Secret Weapon” - Fairlight Advisors
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What does ending mass incarceration have to do with peace? with Bridget Conley - Making Peace Visible Podcast
World Peace Domestic and Abroad - The Fletcher Forum Podcast
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“I like the way the show embraces the gravity of the issues they tackle through in-depth interviews with activists working across the world. And it balances the serious topics with an inspiring message. Host Bridget Conley has a wrap up question she calls “collective dreaming”, which I found a really beautiful way to reorient the conclusion of the episode around possibility and hope.”
– Brian Keller, Creator of Brands in Audio
FROM THE CLIENT:
“Emily is a joy to work with.
She brings incredible positive energy, expertise, and commitment while at the same time it feels like you're working with a friend who cares about the project and is equally committed to accomplishing the goals. Because she's really well-connected, everyone Emily brought to the process was both extremely knowledgeable and enjoyable to work with.
I love the way she drives the process forward with incredible organization and energy but also flexibility when we needed it. The balance of moving the train along but keeping the north star of the process of having a high-quality, entertaining, and compelling end product."
– Bridget Conley, Research Director, World Peace Foundation & Host of Disrupting Peace
What is it like to work with Emily?
Learn more about Bridget’s experience here: I hired someone to interview my dream client. Here's what I learned.
Explore the Podcast
Listen to a sample!
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Find all episodes on Apple Podcasts or wherever you listen.
Get Started
Ready to Create Your Own Show?
Reach out to schedule an intro call with Emily and get the process rolling!